{"id":2261,"date":"2022-08-26T07:11:15","date_gmt":"2022-08-26T07:11:15","guid":{"rendered":"https:\/\/borealcomunicacion.com\/?page_id=2261"},"modified":"2024-09-03T11:28:52","modified_gmt":"2024-09-03T11:28:52","slug":"brown-tailor","status":"publish","type":"page","link":"https:\/\/borealcomunicacion.com\/ca\/brown-tailor\/","title":{"rendered":"Brown Tailor"},"content":{"rendered":"

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Brown Tailor<\/h2>\n

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\u201cComptar amb Boreal en aquest proc\u00e9s ens va ajudar a veure m\u00e9s enll\u00e0, a descobrir noves oportunitats que, amb afany i dedicaci\u00f3, ens impulsaran a cr\u00e9ixer\u201d.<\/em><\/p>\n

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Pep Moreno<\/h4>\n

Fundador y CEO de Brown Tailor<\/p>\n

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Estrat\u00e8gia de comunicaci\u00f3<\/h5>\n
Gesti\u00f3 de xarxes socials<\/h5>\n
Creaci\u00f3 de continguts audiovisuals<\/h5>\n

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ENC\u00c0RREC<\/h3>\n

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Brown Tailor<\/a> es una empresa dedicada al dise\u00f1o, fabricaci\u00f3n y montaje de visual merchandising. Tras a\u00f1os de experiencia en el sector y proyectos con grandes marcas del mundo del retail, deciden dar un paso m\u00e1s desarrollando una plantilla de profesionales dedicada exclusivamente a la creatividad. Un departamento creativo que les permite centrarse m\u00e1s en el proceso anterior al dise\u00f1o y la fabricaci\u00f3n, adem\u00e1s de brindarles la posibilidad de ofrecer nuevos servicios al cliente.<\/p>\n

Contactan con nosotras con el objetivo de que les ayudemos a comunicar de forma sutil este cambio, actualizando la imagen de la marca y su discurso comunicativo.<\/p>\n

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ACCI\u00d3<\/h3>\n

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Despr\u00e9s d’una profunda an\u00e0lisi de l’empresa i la seva comunicaci\u00f3 fins al dia d’avui, vam donar amb les principals accions a realitzar de manera immediata: la reactivaci\u00f3 de xarxes socials, diverses sessions de contingut per donar a con\u00e8ixer l’equip hum\u00e0 i les instal\u00b7lacions, i la realitzaci\u00f3 d\u2019un v\u00eddeo corporatiu de presentaci\u00f3. Quick-wins que ens permetien actuar de forma r\u00e0pida mentre es gestaven canvis que ens portarien m\u00e9s temps, com ara la creaci\u00f3 d’una nova p\u00e0gina web.<\/p>\n

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RESULTATS<\/h3>\n

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Vam aconseguir crear una estrat\u00e8gia digital que va marcar un abans i un despr\u00e9s en la comunicaci\u00f3 online de Brown Tailor. La comunitat va comen\u00e7ar notar un canvi. A trav\u00e9s de photoshoots, v\u00e0rem recopilar material de qualitat per utilitzar tant a les xarxes socials com en altres accions de comunicaci\u00f3. Vam crear un v\u00eddeo corporatiu de presentaci\u00f3 totalment fora del que \u00e9s convencional, que a m\u00e9s d’informar sobre els nous serveis de Brown Tailor, aportava un toc fresc i renovat a la marca.<\/p>\n

Actualment seguim treballant amb ells per aconseguir complir tots els propers objectius i reptes que se’ns presentin.[\/vc_column_text][vc_empty_space][\/vc_column][vc_column width=\u00bb2\/3″][vc_single_image image=\u00bb2460″ img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb qode_css_animation=\u00bbelement_from_right\u00bb][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb2\/3″][vc_single_image image=\u00bb2464″ img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb qode_css_animation=\u00bbelement_from_right\u00bb][\/vc_column_inner][vc_column_inner width=\u00bb1\/3″][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbcenter\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/6″][\/vc_column_inner][vc_column_inner width=\u00bb5\/6″][vc_single_image image=\u00bb2320″ img_size=\u00bbfull\u00bb qode_css_animation=\u00bb\u00bb][vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbcenter\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3″][vc_empty_space][vc_single_image image=\u00bb1206″ img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb qode_css_animation=\u00bbelement_from_right\u00bb][vc_empty_space][vc_column_text]<\/p>\n

ALTRES<\/h2>\n

PROJECTES<\/h2>\n

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