{"id":2293,"date":"2022-08-25T07:17:50","date_gmt":"2022-08-25T07:17:50","guid":{"rendered":"https:\/\/borealcomunicacion.com\/?page_id=2293"},"modified":"2024-09-03T11:21:15","modified_gmt":"2024-09-03T11:21:15","slug":"smiroli","status":"publish","type":"page","link":"https:\/\/borealcomunicacion.com\/ca\/smiroli\/","title":{"rendered":"Smiroli"},"content":{"rendered":"<p>[vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbcenter\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Smiroli<\/h2>\n<p>[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbcenter\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbcenter\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left; font-size: 25px; line-height: 35px;\"><em>\u201cTreballar amb Boreal en aquest nou projecte m\u2019ha donat confian\u00e7a i seguretat des del principi. A m\u00e9s a m\u00e9s, compartim gustos est\u00e8tics similars i ens fixem en els petits detalls, que s\u00f3n els que al final acaben diferenciant una marca d\u2019una altra\u201d.<\/em><\/p>\n<p>[\/vc_column_text][vc_separator type=\u00bbsmall\u00bb position=\u00bbleft\u00bb][vc_column_text]<\/p>\n<h4 style=\"text-align: left;\">Txell Call<\/h4>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/2&#8243;][vc_column_text]<\/p>\n<h5>Gesti\u00f3 de xarxes socials<\/h5>\n<h5>Campanyes de publicitat on<\/h5>\n<h5>Creaci\u00f3 de IG Shopping<\/h5>\n<h5>\u00a0E-mail marketing<\/h5>\n<h5>\u00a0Creaci\u00f3 de continguts<\/h5>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb5\/6&#8243;][vc_single_image image=\u00bb2511&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb qode_css_animation=\u00bbelement_from_left\u00bb qode_hover_animation=\u00bbzoom_in\u00bb][vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbleft\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column width=\u00bb1\/3&#8243;][vc_column_text]<\/p>\n<h3>ENC\u00c0RREC<\/h3>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">De la m\u00e0 de Txell Call, a finals del 2021, sorgeix <a href=\"http:\/\/www.smiroli.com\" target=\"_blank\" rel=\"noopener\">Smiroli<\/a>, una marca de perfums i cosm\u00e8tica natural que promet transportar-te a diferents llocs amb les seves meravelloses olors. La marca presentava una imatge molt ben definida i amb molta personalitat, a m\u00e9s d&#8217;una cura dels detalls excel\u00b7lent. La Txell va acudir a nosaltres perqu\u00e8 l&#8217;ajud\u00e9ssim a transmetre aquesta ess\u00e8ncia especial que desprenia Smiroli a les xarxes socials, i aix\u00ed donar a con\u00e8ixer la marca i el seu univers.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_empty_space][vc_column_text]<\/p>\n<h3 style=\"text-align: left;\">ACCI\u00d3<\/h3>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Smiroli ens va semblar des del primer moment un projecte molt m\u00e0gic i personal. Vam con\u00e8ixer la marca en profunditat i vam comen\u00e7ar a dissenyar una estrat\u00e8gia digital per a Instagram, que a banda de la gesti\u00f3 del contingut org\u00e0nic, anava acompanyada de la creaci\u00f3 d&#8217;una petita campanya publicit\u00e0ria d&#8217;IG ads i de la creaci\u00f3 d&#8217;IG shopping, una eina que ens permet connectar de forma directa la plataforma de vendes escollida amb el nostre perfil d&#8217;Instagram, etiquetant productes i redirigint els usuaris a la nostra shop online. A m\u00e9s, vam acompanyar tota l&#8217;estrat\u00e8gia d&#8217;Instagram amb petites campanyes de e-mail marketing, cosa que va suposar tamb\u00e9 la creaci\u00f3 d&#8217;una base de dades s\u00f2lida i ben definida.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_empty_space][vc_column_text]<\/p>\n<h3 style=\"text-align: left;\">RESULTATS<\/h3>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Smiroli va tenir un llan\u00e7ament exit\u00f3s, que es va traduir, a part d\u2019 en vendes, en persones que sentien admiraci\u00f3 per la marca, que la seguien i la desitjaven, i aix\u00ed ens ho feien saber a trav\u00e9s de missatges, arribant a sorgir fins i tot col\u00b7laboracions amb altres perfils de forma totalment org\u00e0nica. Actualment, Smiroli continua augmentant la seva comunitat i la creadora es comen\u00e7a a plantejar nous formats de productes per donar continu\u00eftat al creixement de la marca.<\/p>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column][vc_column width=\u00bb2\/3&#8243;][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb2\/3&#8243;]\n\t\t\t<!-- START Slider 2 REVOLUTION SLIDER 6.2.17 --><p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t<rs-module-wrap id=\"rev_slider_2_1_wrapper\" data-source=\"gallery\" style=\"background:transparent;padding:0;margin:0px auto;margin-top:0;margin-bottom:0;\">\n\t\t\t\t<rs-module id=\"rev_slider_2_1\" style=\"\" data-version=\"6.2.17\">\n\t\t\t\t\t<rs-slides>\n\t\t\t\t\t\t<rs-slide data-key=\"rs-2\" data-title=\"Slide\" data-anim=\"ei:d;eo:d;s:1000;r:0;t:fade;sl:0;\">\n\t\t\t\t\t\t\t<img decoding=\"async\" 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width=\u00bb1\/3&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb2508&#8243; img_size=\u00bbfull\u00bb qode_css_animation=\u00bb\u00bb][vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;][vc_single_image image=\u00bb2505&#8243; img_size=\u00bbfull\u00bb qode_css_animation=\u00bb\u00bb][vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;][vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_single_image image=\u00bb2514&#8243; img_size=\u00bbfull\u00bb qode_css_animation=\u00bb\u00bb][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00bb\u00bb row_type=\u00bbrow\u00bb use_row_as_full_screen_section=\u00bbno\u00bb type=\u00bbgrid\u00bb angled_section=\u00bbno\u00bb text_align=\u00bbcenter\u00bb background_image_as_pattern=\u00bbwithout_pattern\u00bb z_index=\u00bb\u00bb][vc_column][vc_empty_space][vc_empty_space][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;][vc_empty_space][vc_single_image image=\u00bb1206&#8243; img_size=\u00bbfull\u00bb alignment=\u00bbcenter\u00bb qode_css_animation=\u00bbelement_from_right\u00bb][vc_empty_space][vc_column_text]<\/p>\n<h2 style=\"text-align: left; font-size: 60px;\">ALTRES<\/h2>\n<h2 style=\"text-align: left; font-size: 60px;\">PROJECTES<\/h2>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/itogrow\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/8.jpg' alt='' style='' \/><img 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href='\/ca\/besform\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/3.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/13.jpg' alt='' style='' \/><\/a><\/div><\/div>[vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/rekker\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/1.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/11.jpg' alt='' style='' \/><\/a><\/div><\/div>[vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/mb\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/5.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/15.jpg' alt='' style='' \/><\/a><\/div><\/div>[vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=\u00bbrow\u00bb type=\u00bbfull_width\u00bb text_align=\u00bbleft\u00bb css_animation=\u00bb\u00bb][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/aula-culinaria\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/6.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/16.jpg' alt='' style='' \/><\/a><\/div><\/div>[vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/iscat\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/4.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/14.jpg' alt='' style='' \/><\/a><\/div><\/div>[vc_empty_space][\/vc_column_inner][vc_column_inner width=\u00bb1\/3&#8243;]<div class='image_hover ' style='' data-transition-delay=''><div class='images_holder'><a itemprop='url' href='\/ca\/cabosanroque\/' target='_self'><img itemprop='image' class='active_image ' src='https:\/\/borealcomunicacion.com\/wp-content\/uploads\/2021\/06\/10.jpg' alt='' style='' \/><img itemprop='image' class='hover_image' 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