“I’ve known the good taste and professionalism of Boreal founders since long ago and I had no doubt that they should help me with the relaunch of Publifa. I couldn’t trust anyone else”.

Carla Fajardo

CEO at Publifa

Web design

Corporate photography

E-mail marketing

Press releases

Social media consulting

CHALLENGE

Publifa is a promotional marketing company with more than 30 years of experience. 2021 was a year of change brought about by the generational takeover carried out by the company. As a result of this change, Publifa contacted Boreal to carry out a restyling of its logo, completely renew the website and prepare the brand’s relaunch strategy.

ACTION

Nothing could make us more excited than participating in this project, since it is a small family business in which they breath great values and positive energy. We started with a modernization of the logo, continuing with the construction from scratch of a new website that will show all the dynamism and the wide range of products and solutions offered by the company. All the contents were created and designed by Boreal as well as the photo session of the great human team that makes up the company. With a 100% renewed online presence, we continue to collaborate with Publifa through an e-mail marketing strategy that helps Publifa to keep in touch with its clients on a regular basis as well as offering continuous advice on communication issues.

RESULTS

A renewed logo and a brand new website is the current image of Publifa on the internet. This update allowed them to reach new audiences and offer a more professional image. Also, an always on email marketing strategy helps them retain their existing clients and show them their wide product portfolio.

OTHER

PROJECTS